IQOS inspires to answer the call to stay curious: A new world of pleasures and progress

WARNING: This article is produced in collaboration with IQOS. This article is only for adults who would otherwise continue to smoke or use other nicotine products. IQOS is not risk-free and provides nicotine which is addictive.

MANILA, Philippines — Curiosity took center stage at the Marriott Grand Ballroom last November 19 as IQOS Philippines hosted the Stay Curious Launch Event, a gathering of legal-age nicotine users (LANU), that celebrated the power of curiosity in unlocking new dimensions of creativity, pleasure and progress.

At the heart of the celebration were six trailblazers from diverse industries, each embodying the essence of curiosity as a driving force behind their personal and professional journeys.

Through their unique talents and stories, these individuals demonstrated how staying curious can lead to unexpected pleasures and remarkable achievements.

Renowned photographer and painter Mark Nicdao thrives on exploring the depths of his subjects to uncover fresh perspectives. 

“I find that staying curious about my subject gives new perspectives on how I capture moments,” he shared, illustrating how curiosity fuels his artistic endeavors.

Attendees of the event were lucky to have Mark take their photos in his Curiosity Studio."

In the world of fashion, Bang Pineda stands as a trailblazer, synonymous with bold innovation and fearless self-expression. 

At his Curiosity Street installation during the event, Bang invited guests to rethink their relationship with fashion, inspiring them to embrace individuality and redefine boundaries.

“I like how I can inspire curiosity with fashion that leads to trend-setting design,” Bang remarked, reflecting on how curiosity has driven his evolution as a creative visionary and his advocacy for genderless fashion.

A staple in the nightlife scene, DJ Hoest channels his curiosity through bold fashion choices, innovative beats and a fluid, ever-evolving persona that keeps him at the forefront of the industry.

“Curiosity has always led me to discover new vibes,” he shared, emphasizing how his relentless curiosity fuels his artistry and constant evolution.

His ability to read a crowd and craft unique experiences sets him