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Music Industry Moves: Warner Music Group and Audiomack Expand Licensing Deal to Reach 49 More Countries

Thania Garcia Warner Music Group and streaming platform Audiomack have agreed to expand their current licensing deal, signed in 2019, to include 47 additional countries — including much of Europe and Africa and the Caribbean. Audiomack’s previous deal with WMG, which was its first licensing deal with a major label, covered the United States and Puerto Rico, the U.S. Virgin Islands, Guam, Canada, Jamaica, Nigeria, Ghana, South Africa, Kenya and Tanzania.

Now, 47 new countries – among these new territories are UAE, Antigua and Barbuda, Germany, Egypt, France, United Kingdom, Mexico, Philippines and the the Dominican Republic, among several others (see a complete list below). In recent years, Audiomack has helped crack the growth of Afrobeats for artists such as Omah Lay, Ayra Starr and Seyi Vibez. It is the No.

1 app in Nigeria, for both iOS and Android, and is extremely popular globally. “At WMG, we value partnerships with innovative companies like Audiomack that share our vision for driving music discovery and amplifying emerging talent,” said Allan Coye, executive vice president and global head of recorded music business development for WMG. “This expanded agreement deepens our commitment to connecting artists with fans worldwide and making music accessible on a global scale.

We look forward to continuing to build on this partnership and bring more music to audiences around the world.” “Audiomack has evolved into a global streaming service in every sense of the word,” said David Ponte, Audiomack CMO. “In the last five years, we’ve established our office in Africa, executed campaigns across multiple continents, and showcased emerging talent from diverse genres. Our mission is to give users worldwide access to music shaping global culture.

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