The global wave of responsible consumption, heightened by the pandemic experience that has radically changed our way of life, has already reached Filipino consciousness. More Pinoy consumers are becoming conscious about their personal carbon footprints, and are very meticulous with purchases to ensure that the products they use are not environmentally harmful. In 2015, the Philippines was cited to be the third largest contributor to ocean plastic, with a yearly average of 0.75 million metric tons of plastic waste ending up in oceans and waterways. Multiple studies in the country also point to waste from plastic packaging as an overwhelming contributor to both carbon emissions and actual plastic waste, with recyclables making up 30% of waste in the Philippines. These conditions strengthen the need for across-the-industry collaborative efforts to improve our environmental situation and ecological consciousness.