May 15, 2024 - 16:57
By manilatimes.net

Google to roll out AI-generated results

MOUNTAIN VIEW, California: Google on Tuesday said it would introduce artificial intelligence (AI)-generated answers to online queries, in one of the biggest changes to its world leading search engine in 25 years.

«I'm excited to announce that we will begin launching this fully revamped experience, 'AI overviews,' to everyone in the US this week,» Google Chief Executive Sundar Pichai said at an event in California.

The change will soon spread to other countries, he added, making it accessible to more than a billion people.

Google DeepMind chief Demis Hassabis (L) and Google chief executive Sundar Pichai open the tech titan’s annual I/O developers conference focusing on how artificial intelligence is being woven into search, email, virtual meetings and more in Mountain View, California, on May 14, 2024. Google on Tuesday said it would introduce AI-generated answers to online queries made by users in the United States, in one of the biggest updates to its search engine in 25 years. Glenn CHAPMAN / AFP

Google's search results will feature an AI summary at the top of the page before the more typical unfurling of links.

The AI blurbs generated by Google's Gemini technology will offer succinct summaries of what it found on the internet with links to the online sources that supplied the information.

«You can ask whatever's on your mind or whatever you need to get done — from researching to planning to brainstorming — and Google will take care of the legwork,» said Google Search team boss Liz Reid.

The change comes as Google feels growing pressure from AI-powered search engines like Perplexity, and from the repeated rumors that OpenAI, the creator of ChatGPT, is building its own AI search tool.

Searches through AI chats have also appeared on Facebook, Instagram and WhatsApp, with users able to get information from the web without Google.

These alternatives are praised by some for their cleaner experience than the often cluttered results of a classic query.

Creators and small publishers are nervous about the change, fearing users will no longer click through to websites to find information.

Research firm Gartner predicts traffic to the web from