Holcim PH's new CEO in vital market

BUILDING solutions provider Holcim Philippines appointed Nicolas George as its new president and CEO effective this month.

George previously served as CEO of the Holcim Group's Algeria operations, which he successfully grew by focusing on expanding the mortar and aggregates businesses, significantly improving industrial performance, and initiating the decarbonization roadmap.

George joined Holcim in 2007 as a strategy manager in China and has also been the CEO of Myanmar and Uganda. He holds a degree in Industry Management, Innovation, and Performance from the Institut National Agronomique Paris-Grignon.

Holcim Philippines President and CEO Nicolas George. CONTRIBUTED PHOTO

Calling the Philippines «an important market» for Holcim, George intends to further raise the company's «business performance and positive impact.»

George takes over Horia Adrian, who will assume the role of head of Decarbonization for the Holcim Group in the Asia, Middle East, and Africa region after over three years at the helm of Holcim Philippines.

During Adrian's time as CEO, the company reached significant decarbonization and circularity milestones, driven by increased usage of alternative fuels and raw materials, improved operational efficiency, and expanded portfolio of low-carbon cement.

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The company also ramped up engagements with key government and building industry stakeholders to support the transition of the Philippines to sustainable construction.