Heart Evangelista collaborates with Italian luxury brand Fornasetti

MANILA, Philippines — Art and creativity come together where opulence and popularity meet, as Opulence Design Concept, the exclusive Philippine distributor of luxury European home décor brands including Fornasetti, makes possible a historic collaboration between Fornasetti and international celebrity and fashion icon Heart Evangelista.

As its first agenda, the actress visited the enchanting Casa Fornasetti in Milan, Italy, news of which have been publicly released through a teaser video posted by Heart on her Instagram account.

Casa Fornasetti, which serves as the seat of the Fornasetti design family, is like a grand museum that can be found in the house built in in Milan’s Città Studi neighborhood in the late 19th century by Pietro Fornasetti. The house, surrounded by a lush garden characterized by towering hydrangeas, easily became a sanctuary for his son Piero Fornasetti’s creativity and artistry.

Piero harnessed his talents, particularly in art, printing and design, and successfully created an atelier in the house in 1940, which marked the dawn of the Fornasetti design firm. Back then, the firm had a small core group that worked on ceramics, upholstery fabrics, carpets, wall coverings and other design items that bore the unmistakable Fornasetti imprint. The company has grown through the years and the brand now runs a global business.

Today, Fornasetti is managed by Piero’s son, Barnaba Fornasetti, who took over the business when Piero Fornasetti passed away in 1988. He brought his own artistic prowess into the design firm and led the charge in the development of not only the brand but also of the grand house museum.

In this artistic sanctuary, Heart, Opulence Design Concept and Barnaba Fornasetti converged to craft a new chapter in the annals of opulent design. This collaboration marks the first time that Fornasetti has ever entered into an international partnership with a celebrity and allowed a shoot to take place at the grand house museum of the Fornasetti family.

As seen in the teaser video, the fashion icon-artist Heart Evangelista elegantly strolls through the surreal Casa Fornasetti, offering a sneak peek into the enchanting Fornasetti courtyard