Holiday drinking? How to donate your empty glass bottles for upcycling

MANILA, Philippines — Diageo, the makers of some of the most popular liquors in the world including Johnnie Walker, Singleton, Tanqueray, and Baileys, has just launched its first-of-its-kind glass bottle collection initiative in the Philippines.

This is in line with Diageo’s Society 2030: Spirit of Progress, the company’s 10-year Environment, Society and Governance (ESG) action plan to help create a more inclusive and sustainable world.

The idea is to encourage people to donate empty glass bottles in their possession, including but not limited to Diageo’s liquor brands, to reduce waste, promote positive drinking, champion inclusion and diversity, and pioneer grain-to-glass sustainability.

”Our Spirit of Progress underpins everything we do, and that means doing the right thing the right way for our business, people, society and the environment. We have a responsibility to preserve the natural resources available for us now and for the future generations,” said Rajesh Joshi, general manager of Diageo Philippines. 

The new program, aptly called Diageo Harmony, is aimed at promoting recycling as a way to put us back in harmony with ourselves, with others, and with the environment.

To encourage consumers to participate in this sustainable recycling initiative, the company has decided to give rewards to those who will donate any clean and empty Diageo and generic food and beverage bottles. Rewards include premium Diageo merchandise and drink stubs.

“It is our mission in Diageo to grow sustainably in a way that benefits the environment and the communities. We have come a long way, and we will continue to make significant strides to make our packaging more sustainable, to eliminate waste from our value chain, and to create more innovative solutions to achieve a more circular economy,” said Paul Guzman, the supply chain director of Diageo Philippines.

Diageo thus kicked off its pilot glass bottle collection drive in Bonifacio Global City (BGC) recently, with seven collection sites located in De Jesus Oval, Essensa (21st Drive), Maridien (27th Drive), 10th corner 25th, Burgos Circle, McKinley Hill Information Center, and near Landers BGC.

Diageo takes pride in being the