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More people prefer chocolates over social media – study

MANILA, Philippines — In time for the celebration of World Chocolate Day this July, global confectionery company Mondelez International released the results of its 2023 Global Consumer Snacking Trends Study.

According to the study the company sent to Philstar.com in a statement:

A post shared by Deni Rose M. Afinidad-Bernardo (@deni._.bernardo)

The survey also highlighted chocolate consumption habits:

The study, however, did not state how many exactly were its respondents, and also failed to include detailed methodology and scale of research.

Nonetheless, according to the company behind iconic brands such as Oreo, Cadbury Dairy Milk, and Toblerone, Tang, Eden Cheese, and Cheez Whiz, the fifth edition of its annual State of Snacking report was in collaboration with The Harris Poll, which provides valuable insights into the evolving snacking landscape. 

The company also promotes Mindful Snacking, an advocacy that encourages eating with attention and intention, to avoid overindulgence and have a more fulfilling snacking experience. Locally, this advocacy is called “Snack na Swak,” which highlights the Company’s purpose of empowering people to snack right. — Video by Deni Rose M. Afinidad-Bernardo, video editing by Martin Ramos

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