Woman on top
THE business card of Ann Christine Palisoc, president of Philippine Wacoal Corp., has a pink ribbon on its upper right-hand corner to emphasize that the company supports breast cancer awareness.
«We started by investing in informational materials such as videos and flyers to raise awareness about breast cancer,» Palisoc told The Manila Times.
«Then we partnered with a foundation, Gift2Life, to help us provide accurate information.
»The same foundation helped us expand our reach by reaching out to communities and providing medical assistance to those who needed it."
Philippine Wacoal Corp. (PWC) was Palisoc's client when she worked as an auditor at Sycip, Gorres, Velayo & Co. in 1991.
«Three years later, PWC invited me to join the company as an accounting officer,» shared Palisoc.
«By volunteering to help, I got involved in different divisions of the company. This has led me to learn and have a better understanding of the needs of each division.
Advertisement»To gain better knowledge, I took up certificate courses in marketing at De La Salle-College of St. Benilde and, eventually, a Master degree in business administration at De La Salle University.
«My former superiors provided me with a great deal of support as I progressed with the company. In the same way, I was able to earn the trust of the regional office, as well as the other Wacoal subsidiaries before I was granted the position of president.
»My motivation comes from the trust and support that I receive from the employees, the headquarters and the business partners. I am grateful for all of these things."
Wacoal started in the Philippines 35 years ago.
AdvertisementTo date, the company has 14 stand-alone shops, 69 department store counters, four e-commerce stores and nine direct sales branches nationwide.
Wacoal is recognized as one of the most prominent undergarment brands in the country. Through the combined efforts of all of the company's employees, as well as the business partners of the company, Wacoal was able to achieve both profitability and growth in its business year after year.
The company makes it a point to celebrate its anniversary every five years.
«We actually celebrate every year with the
