Toyota and Lexus unveil vision of future mobility at Japan Mobility Show 2023

TOYOTA is set to make a significant presence at the Japan Mobility Show (JMS) 2023, scheduled to take place from Oct. 26 to Nov. 5, 2023, with a booth themed «Let's Change the Future of Cars — Find Your Future.»

Visitors can try the NEO Steer2 Driving Experience at the Toyota booth.

Visitors to the Toyota booth can expect captivating stage performances, including music and dance, that will enliven the entire area. Additionally, attendees will have the unique opportunity to experience life in the mobility society of the future through engaging attractions. These attractions include customizing mobility vehicles and taking part in racing games with fully hand-operated controls, promising fun for all.

Show visitors who go to the Capsule Bar get the chance to win a prize whenever they get to answer a random question correctly. PHOTOS FROM TOYOTA

The vehicles on display at the booth embody Toyota's core ethos of «Mobility for All.» This includes the introduction of the new Century model and the Crown series, showcased alongside the innovative vehicles that represent the cherished cars of tomorrow. An interactive photo spot featuring Toyota's lunar buggy and other surprises scattered throughout the booth promises to provide memorable souvenirs of the future experience. Toyota's booth aims to provide a taste of the future mobility society they are working together to create.

Highlights of the Toyota booth include the Capsule Bar. This booth is where visitors who can answer simple questions will receive a toy gift — a capsule containing one of nine different miniature cars and fun secret items.

Another highlight at the Toyota booth is the NEO Steer2 Driving Experience. Toyota is at the forefront of developing cutting-edge technologies that allow drivers to control vehicles without gas or brake pedals, even from a standing position or wheelchair. Visitors can experience these new driving capabilities through a realistic driving simulator utilizing «Gran Turismo 7» software for PlayStation 5 and PlayStation 4.

Toyota Motor Corp. is dedicated to developing and manufacturing innovative, safe, and high-quality products and services that enhance the well-being of individuals by